How Gregory Poole CAT Hired 10 Technicians in 70 Days

How Gregory Poole CAT Hired 10 Technicians in 70 Days

CASE STUDY The Challenge The construction industry has not been immune to the labor shortage caused by the pandemic. The need for technicians has reached an all-time high, and many dealers are left unable to meet the service demand due to being short-staffed. Service...
TikTok 101 for Your Business in 2022

TikTok 101 for Your Business in 2022

Why should my business use TikTok? Your audience is here! TikTok recently surpassed 1 billion daily users in 2021 and is currently projected to overtake Instagram by mid-2022. It’s no longer the Gen Z-only platform either. In the US, over 75% of users are over the age...
The Shift

The Shift

The transition from the customer in the showroom to the online digital customer that submits a lead has proven difficult for some to wrap their arms around.  The biggest reason is simple!  The interaction is taking place behind a screen, and since the...
5 Ways to Increase your Facebook Organic Reach in 2022

5 Ways to Increase your Facebook Organic Reach in 2022

You may be wondering, why is organic reach still relevant when platforms like Facebook prioritize paid content and ad placements? Organic social is the foundation of your business and brand. Your organic social media presence can help strengthen your overall brand,...