Connected TV Holiday Advertising Predictions

Connected TV Holiday Advertising Predictions

No time to read? Click play to listen to this blog. What is Connected TV? Let’s get back to basics – what is Connected TV anyway? Connected TV, or CTV, is advertising that appears on TV screens that have internet capabilities or use devices such as an Amazon...
How to Measure Paid Search Performance: 10 Crucial Metrics

How to Measure Paid Search Performance: 10 Crucial Metrics

In the competitive landscape of paid search marketing, understanding the right metrics can make all the difference. At LTD Connect, we’re all about making data work for you. Here’s a closer look at the key metrics you should monitor to ensure the success of your paid...
Top 10 Strategies for Mastering Copywriting

Top 10 Strategies for Mastering Copywriting

While we all enjoy mindlessly scrolling through TikTok or experiencing that dreaded FOMO (i.e. fear of missing out) from someone else’s incredible vacation posts on Instagram, successful social media campaigns require more than just eye-catching visuals. Although...