Case Studies – Automotive
It's simple, really —
And the answer is yes. We help our dealers sell more cars every month. Read some of our success stories:
OUR CLIENT: A dealership in Arkansas partnered with LTD Connect in May 2023 after using a turnkey search vendor. Our paid search tactics include standard search ads, dynamic search ads and Google Vehicle Ads.
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Monthly Web Traffic
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Website Leads
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New Vehicle Sales
Paid search is a dealership’s best source of low-funnel website leads. A solid paid search strategy will deliver high-quality in-market customers to a dealer’s site. As a Google Premier Partner, we outperform competitors and deliver benchmark-busting search performance.
Since partnering with this Hyundai store, our focused efforts in paid search have driven a two-fold increase in overall web traffic, which led to a 50% increase in website leads. And because these leads were higher quality overall, we’ve seen more than double the new vehicle sales. Our search ad campaigns are performing at 4x the CTR benchmark and half the CPC benchmark.
OUR CLIENT: A group of Hyundai dealerships asked LTD Connect to modernize its video strategy in 2025.
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Cost Per Click
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Click-Thru Rate
Our client asked us to bring a new creative direction for their online video ads after they spent years mainly repurposing their TV commercials on social and streaming media. Our creative team worked with in-dealership talent to introduce a social-first approach.
This authentic style of video cut through the clutter while still presenting the “why buy”/offer front and center, leading to better market awareness.
As a result, and with the same investment, our video campaigns are greatly exceeding previous performance metrics. Combined with our access to exclusive video platforms like Google Display & Video 360, we’re driving efficiency and sales for our client.
OUR CLIENT: A dealership in Arkansas partnered with LTD Connect in July 2023 after using a turnkey SEO vendor.
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Organic Website Sessions
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VDP Views
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Phone Calls
When we began working with this dealership, we found that the site’s SEO had been optimized improperly for years. There were many irrelevant pages and incorrect information, and content wasn’t targeted to the dealership’s PMA — it was clear there was no cohesive strategy.
Our approach includes the following:
- Google Business Profile optimization and daily maintenance
- Weekly site audits and health checks, with immediate action taken for any issues found
- “Search Experience Optimization” — focusing on SEO in a zero-click world (AI overviews, perplexity AI searches, etc.)
- Integrating US/UI into our model research pages to develop central hubs for our topical mappings and internal link structures
- Creating our own custom SEO tool utilizing ChatGPT’s API infrastructure, allowing us to scale our efforts
Because of these efforts, we’ve been able to yield great increases in every performance category.
